🧠How to interview your customer using AI

Running a startup can feel like a constant guessing game—especially when it comes to marketing. What messaging actually works? Why are users bouncing? And why does your conversion rate feel like a yo-yo (except it’s mostly stuck at the bottom)?

If you’re a startup founder, chances are you’ve felt like this:

Here’s some good news, though. AI can take the guesswork out of optimizing your website, understanding your users, and fine-tuning your messaging—without eating up your entire budget.

Let me show you how:

1️⃣ See What Users Are Really Doing on Your Website (Without Stalking Them)

📊 Tool: Microsoft Clarity

Ever wish you could peek over your users’ shoulders and see exactly where they’re clicking, scrolling, and—more importantly—getting frustrated? Microsoft Clarity does just that for free.

Why You’ll Love It:

✅ Heatmaps show where users click (and where they don’t).
 ✅ Session recordings reveal real-time user behavior.
 ✅ AI summaries highlight problem areas and offer fixes.

💡 Use It If: You want to stop guessing why users bounce and start making design decisions based on actual behavior.

2️⃣ Automate Customer Interviews (So You Actually Have Time to Build Your Startup)

🤖 Tool: Looplytic

Customer interviews are gold for understanding what’s working (and what’s broken). But let’s be real—scheduling, conducting, and analyzing them is a pain.

Looplytic’s AI-powered interviewer asks smart, dynamic questions, adapts based on responses, and even summarizes the findings for you.

How It Works:

1. Tell the AI what you need to learn—like what do people dislike/like about my product.

2. Share a unique interview link with customers.

3. AI does the interview, asks follow-ups, and gathers insights.

4. You get a neatly packaged summary with actionable takeaways.

💡 Use It If: You need deep customer insights but don’t have time for manual interviews.

3️⃣ Write High-Converting Copy (Without the Trial-and-Error)

💼 Tool: Any Conversational AI Tool (ChatGPT, Claude, etc.)

Once you understand what your users need, what is the next challenge? Writing copy that makes them care.

Your AI tool (we like Claude) can take real customer feedback and turn it into high-converting headlines, CTAs, and emails—so you don’t have to keep testing (and guessing).

Why It’s a No-Brainer:

✅ Generates messaging based on actual customer pain points.
 ✅ Saves hours of tweaking copy and running A/B tests.
 ✅ Helps you sound like a human (not a corporate robot).

💡 Use It If: You want your copy to hit the right notes and provide value to your prospects.

📧 Hit reply and let us know—we might feature your challenge in our next newsletter (with solutions you’ll actually use).

❤️ Until Next Time…

If you found this helpful, send it to a friend who’s drowning in marketing guesswork. They’ll thank you later. 😉

Cheers,
The DigitalSamaritan Team