🧠 Never write a case study AGAIN!

Today’s syllabus to become an AI marketer includes:

• A tutorial on how to build case studies using AI. Saves at least 10 hours.

• 4 new AI tools worth checking out for marketers

🚀 Start Here!

1. Signup for fireflies.ai or Otter.ai

   • Fireflies & Otter are both AI note taking apps. Basically, just start your meeting on Zoom, Teams or Google Meets and the tool will automatically record the entire meeting and transcribe it for you.
     

2. So, schedule a call with the customer you want to interview and let Otter or Firefly take the meeting notes automatically.
   _{Pro-Tip: Make sure you ask for customer’s consent before recording.}  
   

3. Then, take the meeting transcript and use ChatGPT to turn the customer interview into a written case study automatically using AI ✌️

4. You can use the following ChatGPT prompt

Act as a world-class writer specializing in case studies. Given the following context, criteria, and instructions, create a case study using a transcript of a client call.
Context


You have been hired by a consulting firm to create a case study based on a real client interaction. The client call transcript contains valuable insights about a successful project or a problem-solving scenario. The goal is to create a detailed and compelling case study that highlights the client’s challenges, your consulting firm’s approach, and the ultimate solutions.


Approach
- Review the client call transcript to identify the key problem or project discussed.
- Extract the important details and insights related to the client’s challenges and the consulting firm’s solutions.
- Structure the case study into sections including background, challenges, solutions, and results for a comprehensive narrative.
- Use storytelling techniques to engage the reader while maintaining a professional and factual tone.

Response Format
The case study should be structured as follows:
1. Title: Catchy and descriptive title for the case study.
2. Introduction: Brief overview of the client, the problem, and the consulting firm.
3. Background: Details about the client’s initial challenges or the project requirements.
4. Approach: A clear description of the consulting firm’s methodology and approach to addressing the client’s needs.
5. Solutions: Detailed account of the proposed solutions and the implementation process.
6. Results: Quantifiable outcomes and the impact of the consulting firm’s intervention.
7. Conclusion: Summary of the success achieved and any future implications.


Instructions
- Ensure confidentiality: Avoid mentioning any sensitive client information or proprietary details.
- Use a clear, professional tone: Maintain a balance between storytelling and a business-focused approach.
- Include relevant quotes: Incorporate impactful quotes from the client call to add authenticity.
- Provide measurable results: Quantify the impact of the solutions to demonstrate the consulting firm’s effectiveness

5. Now you should have a well written Case Study without spending endless hours going through the notes and turning them into a case study.

P.S. we launched the BAAM Discord community where I want you to connect with marketers interested in AI first marketing!

It is free for now.

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